(Maidenhead, UK - 29th of August 2007): Maximizer Software the world leading provider of affordable and easy-to-use Customer Relationship Management (CRM) software applications and contact management solutions, today announced the appointment of a new channel partner in ME Region, Integrated Solutions for Business (ISB).

ISB, an experienced IT and e-business solutions provider headquartered in the kingdom of Saudi Arabia with over 12 years of experience in the field. With an impressive repertoire of successful projects in a variety of industries and presence to include operations and investments in Saudi Arabia, UAE, Kuwait and Lebanon, ISB is confident that the “award winning” CRM solutions of Maximizer will be a valued addition to their products range and services.

“The most rewarding approach to grow our business is to help our customers grow theirs. CRM is a growth enabling technology, as evidenced by numerous organisations that have grown their business by 120% - 150% due to CRM systems and we would like to introduce new organisations to Maximizer Enterprise, a solid CRM solution at a competitive price”, says Hanny Alshazly, Vice President of Sales & Business Development at ISB. “Maximizer is a market leading provider of easy-to-use CRM software for the SME, and we consider their solutions a perfect combination to the services we provide to our customers”.

“We commit to provide our customers the most up-to-date technology and easy-to-use solutions, customised to suit every one of their business needs. We are confident that Maximizer with its flexible and easy to use ME solution will deliver the vital requirements every business needs in today’s competitive market place.
“We have appointed ISB as our business partner, in order to support our long-term strategy and continuous growth in the Middle East”, says Vivek Thomas, Managing Director, Maximizer Software EMEA. “The ME region represents significant market opportunities for Maximizer as a global company and the partnership with ISB is an important step forward for our business.  ISB has a proven-track record both at the SMB and enterprise level and we are confident that ISB is the right partner to ensure Maximizer’s success in this extremely important region. I am convinced that this partnership will bring shared opportunities for our companies and will develop into a powerful and long-term relationship.”

About Integrated Solutions Business (ISB)
Integrated Solutions for Business (ISB) one of the leading IT and e-business solutions provider in Middle East with over 12 years of experience in the field. ISB's experience and track record in successfully serving large customers has resulted in several partnerships with leading international vendors and solution providers many of which ISB currently represents on an exclusive basis in the Middle East. For more about ISB and its solutions, please visit www.isb-me.com

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About Maximizer Software
Maximizer Software is the world’s leading provider of affordable and easy-to-use Customer Relationship Management (CRM) software applications. The Maximizer line of products help companies develop more responsive, personalised and profitable customer experiences. Built on a modern, Web-based architecture, Maximizer is easily integrated with existing corporate systems and features the latest in sales force automation, marketing automation, email marketing and customer service technologies in a single mobile-accessible business management system. Maximizer Software has sold more than 1 million licenses of its award-winning software solutions to companies ranging in size from entrepreneurs to multi-national organisations. Customers include: Siemens, Playground - an Intrawest Company, HSBC, Cathay Pacific, TD Securities, Brian Tracy International, South Carolina Department of Commerce and Lockheed Martin.

Maximizer Software is a global business with an ecosystem of more than 8,000 corporate customers, 400 business partners and offices in the Americas, Europe/Middle East/Africa and Asia Pacific. For more information, or to request a free trial please visit: www.max.co.uk

This release may contain certain forward-looking statements reflecting Maximizer Software Inc.’s current expectations.  Investors are cautioned that all forward-looking statements involve risks and uncertainties, including without limitation, changes in market and competition, technological and competitive developments, and potential downturns in economic conditions generally.  Additional information on these and other potential factors that could affect the Company’s financial results are detailed in documents filed from time to time with the provincial securities commissions in Canada.  All trademarks or registered trademarks stated herein are properties of their respective owners.

Media contact:

Sara Katz
Marketing Manager EMEA
Maximizer Software Ltd.
Direct: +44 (0) 1628 587770
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