Maximizer Software Receives InfoTech Best in Class Rating for Customer Retention |
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VANCOUVER, BRITISH COLUMBIA – January 25, 2004 – Maximizer Software Inc., a leading provider of proven and affordable customer relationship management (CRM) and contact management solutions, received a “Best in Class” rating in Info-Tech's Power Curve™ for Mid-Market CRM. The “Best in Class” rating came in the “Increased Customer Retention Rates” category, and almost all of Maximizer Enterprise 8’s features were rated higher than the Vendor Average in terms of client satisfaction. These include Account Management, Field Management, Lead Management, Customer Care, Knowledge Management, Time Management, Marketing, and Workflow Management ‘We are pleased Maximizer Software was added to Info-Tech's Power Curve™ for Mid-Market CRM, and that most of the features in Maximizer Enterprise 8 scored higher than the vendor average,’ said Tom Bennett, Office of the President & CTO, Maximizer Software. “Our ‘Best in Class’ and impressive client satisfaction ratings reflect that we're continuing to build what the customer wants - a complete CRM suite that provides small and medium-sized businesses with the sales, marketing and customer service and support capabilities they need while delivering the fast deployment and affordability they demand.” InfoTech's CRM vendor evaluations are based on extensive surveys and formal interviews with customers conducted throughout 2004. In tandem with this effort, analysts evaluated each vendor's market position and product offering, ranking vendors on viability and stability, strategy, technical merit and product feature set. To place on the Info Tech Power Curve™ companies needed to demonstrate a strong offering and a clear strategy for the mid-market, as well as high customer satisfaction. “We are pleased to recognize Maximizer Software’s commendable position on Info- Tech's Power Curve™ for Mid-Market CRM. The inclusion of Maximizer Software in this study is indicative of the quality of the CRM offering in the mid-sized enterprise space,” said Janet White, lead Info-Tech Analyst. “Our research and customer survey results showed that almost all of the features of Maximizer Enterprise 8 were rated higher than the vendor average in terms of client satisfaction. Maximizer Enterprise 8’s above average Return on Investment, as well as its ability to meet client requirements without customization will appeal to many small- to mid-sized enterprises.” About Maximizer Software Maximizer Software Inc. is a leading provider of proven and affordable customer relationship management (CRM) and contact management solutions that help small to medium-sized enterprises improve sales, streamline marketing, and enhance customer service & support. Maximizer Software has helped over 6,000 Maximizer Enterprise™ customers and over one million Maximizer™ users grow their business by building profitable customer relationships with award-winning solutions. Maximizer Software is a worldwide organization with Business Partners and offices in its three regions: Americas, Europe/Middle East/Africa (EMEA), and Asia Pacific. Customers include leading companies such as Siemens, Ipsos-Reid, Nestlé Clinical, Ericsson, HSBC, Singapore Airlines, Cathay Pacific, William Mercer, and Bank of New York. Learn more about Maximizer Software at www.max.co.uk This release may contain certain forward-looking statements reflecting Maximizer Software Inc.’s current expectations in the technology business and sales and customer management software markets. Investors are cautioned that all forwardlooking statements involve risks and uncertainties, including without limitation, changes in market and competition, technological and competitive developments, and potential downturns in economic conditions generally. Additional information on these and other potential factors that could affect the Company’s financial results are detailed in documents filed from time to time with the provincial securities commissions in Canada. All trademarks or registered trademarks stated herein are properties of their respective owners. Issued by, and for any further press information please contact: Hanah Loveday, Marketing Executive Maximizer Software EMEA Tel: +44 1628 587 777 This e-mail address is being protected from spam bots, you need JavaScript enabled to view it www.max.co.uk |
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