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Download free white papers from CRM and business experts. Get valuable tips, best- practices and advice on CRM and issues that facing your industry.
Aberdeen Group:
3 Keys to Preparing for CRM Success
4 Steps to Monitoring Team Performance
Business Agility Series Report I :
Aberdeen Group: CRM in SME - Sized to Fit This Aberdeen Group report examines the unique position of Small and Medium Enterprises (SMEs) in obtaining and retaining customers and market share. In February 2008, Aberdeen Group surveyed over 120 companies to identify the strategies, capabilities and enablers that Best-in-Class firms are using to improve the performance of their sales force. Learn how Best-in-Class SMEs have implemented CRM and lead management processes and technologies that have enabled them to achieve the best performance in their class.
3 Keys to Preparing for CRM Success-Successfully implement best practices in CRM In this white paper, Maximizer Software's consultants will share their insight, based on years of working with businesses of all sizes to successfully implement best practices in CRM. Learn how to establish project leadership, create a successful implementation roadmap, and work with staff to facilitate user adoption and positive change. 4 Steps to Monitoring Team Performance-Accelerate Sales & Improve Customer Satisfaction As a strategic business initiative, customer relationship management (CRM) software is designed to help companies accelerate sales while enabling staff to keep every customer satisfied. But your software is only as good as your business processes and your processes are only good if employees are adhering to them. So monitoring your team’s performance and tactical execution becomes critical - not only to the success of a CRM implementation – but to the growth and success of your business. In this report, you will find four key steps to monitoring your sales and customer service teams in order to ensure they are on a path to success - to accelerate sales and improve customer satisfaction!
If you're a small or medium-sized business thinking about investing in CRM solutions to give yourself a competitive edge, get this latest report from The Yankee Group. With this guide, gain insight into issues you need to consider before purchasing and implementing a CRM solution. Here's what you will learn:
Competition is tough. Today's top organisations are more nimble and better equipped to win new customers. How is your company going to win more customers as each customer relationship becomes more valuable? With this CRM spotlight from Maximizer Software's Business Agility Series (Report I), understand how to adopt a Four-Phase process using sales best practices to boost your bottom line and remain competitive, including:
Business Agility Series Report II Creating actionable business intelligence is a key success factor for any company wanting to boost their performance to new levels. Companies of all sizes face cut-throat competition and need every tool they can get their hands on to increase marketing efficiency, improve sales effectiveness, and strengthen customer relationships in a cost-effective way. With this CRM spotlight from Maximizer Software's Business Agility Series (Report II), learn how to create actionable business intelligence with a customer relationship management (CRM) solution and be empowered to:
Customer Relationship management requires a focus and commitment by business in order to become a value centre. CRM can not be seen as a mere technology investment which is purchased, deployed and then delivers value in itself. Instead, CRM is a concept that must be realised within the organisation and with the support of its staff. For full effectiveness, CRM must be seen as an ongoing goal in order to stay in line with business objectives and be able to change with the enterprise.
Collection of Case Studies I Realigning a company's employees and processes to focus on customer satisfaction is not always easy. The sales department is focused on closing deals, the marketing department is focused on generating leads, and the service department is trying to pull in their own revenue - so who's job is it to care about the customer? It's everyone's job. For these companies, having the leadership to create a customer-focused business strategy and corporate culture was the first step. Redefining processes and providing staff with the tools to service the customers was the second step. Learn how Senior Flexonics Pathway, Wilden Pump & Engineering, Ipsos-Reid, The Oxford Princeton Programme, and Connect Tech are winning with a customer-focused culture, redefined business processes, and CRM software tools. Request Now Collection of Case Studies II CRM is about creating relationships that yield maximum value over the entire customer relationship by selling, marketing, and caring for customers based on their specific needs and preferences. Leading companies are redefining and implementing customer-facing processes in CRM software to build profitable customer relationships and stay competitive. In this white paper, learn how the following companies in various industries were able to build their processes inside Maximizer Enterprise in order to improve productivity and in turn, meet their sales revenue and growth objectives:
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